We’ve seen them all, those ridiculous “food claims” that those dastardly marketers have put on all of our product boxes. They’re misleading because they insist the food that you’re eating is healthier than it actually is, but the catch is they really aren’t. Consumer simply aren’t educated enough about the foods they’re eating to understand what these “food claims” actually mean!
That’s why were here to help! We’re going to give you a run-down on our least favorite claims and why you should avoid them!
1. Protein Claims: You’re going to want to look past the “Protein” label on any snack boxes and check the food labels on the back. Jennifer Van Allen at the Washington Post states, “An item is considered a “good” source of protein if it has 5 grams per serving. It is considered an “excellent” source if it has 10 grams per serving. Don’t just take the front of the box’s word for it!
2. All Natural Claims: If you really think about it, does something that is “all natural” really have to have a label on it? When was the last time you saw an apple with a sticker that said “all natural” on it? It seems as though the “all natural” label can be applied to almost anything!
3. Fat Free: This one’s our favorite! Eating “fat-free” foods makes us feel better about ourselves, right? We’ll Jane Mountain over at Grist has some good insight on the topic: “Fat is not the enemy and fat-free doesn’t mean it won’t make you fat. It probably contains sodium, sugars, and additives to make up for the flavor lost by excluding fat.” So definitely avoid that!
Even though we covered our three least favorite claims, there are so many more out there you need to keep an eye out for. Grist has the definitive article on what to avoid and how! Check them out!